Hey everybody!
Today i have a small tip for you:
You sure all know Google Alerts, helping you to stay up to date about certain keywords.
For a long time you could enter your keywords and choose an RSS export for your alerts. But because the Google Reader doesn’t exist anymore, Google doesn’t offer these customized RSS feeds. But with a little trick you can still create and use them.

You just need the following URL:


And replace the words LANGUAGE, COUNTRY, and SEARCH_TERM

So if you want a german Feed about “Social Media” it looks like:


And that´s it; your customized RSS feed. Just copy this URL and add it to your favorite RSS Reader.

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During my time at university and learning about the basics of economics I started heavily exploring the possibilities and changes caused by digital disruptions and the process of digital transformation, whereby I focused on the importance of data and data analytics and combination with marketing and management. My personal focus of interest lies heavily on technology, digital marketing and data analytics. I made early acquaintance with programming and digital technology and never stop being interested in following the newest innovations. I am an open, communicative and curious person. I enjoy writing, blogging and speaking about technology.